Subscribe to Benne Analytics Blog

Stay up to date! Get all the latest & greatest posts delivered straight to your inbox

SaaS Sales

A collection of 6 posts

SaaS Sales

How to determine if your prospect is ready to buy your product

Sales is a tough business. It is easy to get someone interested in your product, but that doesn’t always translate to sale, does it? You…

  • abyshake
Customer Acquisition

What should you do when the CAC numbers don't favor your SaaS business?

Customer Acquisition Cost, or CAC - it is all about simple arithmetic. If your math doesn’t work for your customer acquisition, your…

  • abyshake
Customer Trust

How to cultivate customer trust in the early days of your SaaS business

As customers ourselves, we tend to favor products and businesses we have some consumer-feedback signal about. When we are looking to dine…

  • abyshake
Content Marketing

How to come up with content that wins customers and enables sales

As I always say - businesses are in the business of making money. So, no matter how much value you want to impart to your audience via your…

  • abyshake
SaaS Sales

Are you selling your product's features? Or are you selling its value to your customers?

Most of the times I ask businesses why customers should pay for their product, the immediate answer that comes back is a list of what their…

  • abyshake
SaaS Sales

Selling Early? Or starting too late?

Far too many startups (ours included) have a common problem in their early days. The founder(s) keep delaying the product launch because…

  • abyshake